The First Limited Edition LOOP is Here
The LOOP Americana just dropped. Limited edition. No restocks. Once it's gone, it's gone.
What Does a Virginia Tech 5-STAR Rating Actually Mean?
Virginia Tech's Helmet Lab runs one of the most trusted independent helmet safety programs in the world.
Smarter Scaling with ShipStation
How Guardian Sports used automated returns to scale after going viral with the NFL.
LOOP Named Official Headgear of Prep Redzone 7v7
Prep Network and Guardian Sports today announced a new partnership that will introduce the LOOP headband to athletes competing across the Prep Redzone 7v7 tournament circuit in 2026.
Guardian FLEX Chinstrap
Guardian Sports has teamed up with SoftShox™ to engineer the first-ever safety chinstrap, introducing innovative hydraulic technology to the evolution of an often-overlooked area in helmet safety.
First Guardian Cap in the Super Bowl
The Guardian Cap, a soft-shell cover that retrofits all football helmets, made its Super Bowl debut last night in Super Bowl LX.
Why Does Jared Wilson’s Helmet Look Different in the Super Bowl?
Jared Wilson has been wearing a Guardian Cap during NFL games this season.
AFCA 2026
Thank you to all the coaches who stopped by our booth, asked thoughtful questions, and shared their perspectives on the game.
Guardian Caps in NFL Conference Championships
Jared Wilson, Pat Bryant, Kevin Dotson, and Alaric Jackson all wore Guardian Caps during Sunday's Conference Championship games.
Guardian Caps in NFL Playoffs
This season, 24 NFL players chose to wear Guardian Caps in games, with 7 of them being in the NFL playoffs.